Sneed Whiskey is a Tennessee-born brand that embodies the spirit of heritage and tradition. Inspired by the legacy of master distiller Samuel Sneed, this 15-year oak-aged whiskey is crafted with the finest ingredients and aged in charred oak barrels to deliver a smooth, graceful finish. The design captures the authenticity and elegance of the brand, emphasizing its commitment to quality and craftsmanship.

I led the design and creative direction for the label, ensuring every detail—from typography to layout—reflects the timeless character and premium quality of Sneed Whiskey. The final result celebrates the brand’s rich story and brings the essence of Tennessee whiskey to life.